Classic Rock

Jacobs Media created the Classic Rock format in 1985. Today, we consult some of the most successful stations in the U.S., specializing in Classic Hits and Classic Rock. The success of the Jacobs Media Classic Rock model is based on the continuing innovation that includes compelling promotions, along with fresh marketing and positioning. The company’s "Workforce" promotion has been hailed as a "killer ap" for the format. Jacobs Media currently consults leading Classic Rockers, including WZLX (Boston), KGON (Portland), WMGK (Philadelphia), KSEG (Sacramento), WCSX (Detroit), WKLH (Milwaukee), WGRF (Buffalo), and WHTQ (Orlando).