jacobs media
Jacobs Media Social
And the winner is….RADIO!
Today’s blog post title is comprised of five words you don’t usually run across in a discussio... [more]
The 22 Immutable Laws…of Radio Storytelling
Radio has come a long way since gurus Al Ries & Jack Trout literally wrote the book on marketing... [more]
Radio’s Most Innovative: Delilah
At Jacobs Media and in this blog, we often talk about the importance of radio personalities making t... [more]
Radio’s Car Dealer Conundrum
This morning, I’m honored to take the stage at the NAB/RAB Radio Show with fellow consultant A... [more]
The Next Song
A new TV campaign for Pandora ought to have everyone in broadcast radio thinking about what this med... [more]
How To Become Their ApP1
jācapps’ COO, Bob Kernen, and I share a lot in common – a love for radio and a fascination with the ... [more]
“I don’t want to pay for ears – I want to pay for actions.”
After two DASH Conferences, we’ve gained a greater understanding of what car manufacturers and their... [more]