jacobs media
the nation's leading rock radio consulting firm
jacoblog
Happy Fourth of July!
JacoBlog will return on Monday, July 7th. Enjoy your holiday!!... [more]
Shuffling The Deck
As we become more attuned to analyzing PPM numbers, it's looking more and more that well-branded and... [more]
Email & Radio
There are times when Radio seems almost Third World in its efforts to catch up to other media, when ... [more]
Your Wildest Streams - Part 4
Now that AOL and CBS Radio have hooked up in what CEO Dan Mason says is a merger that "has instantly... [more]
Competing Against Everyone
There was a time only a decade or so ago in Rock Radio where we had it all to ourselves. We controll... [more]

Jacobs Media Services

consulting
Our philosophy from Day One has been to serve client needs on a 360 degree basis - whether it's overall philosophy and "format finding" to music scheduling to talent coaching.
research
Before we became consultants, the backbone of the company was in media research, due to Fred's background, training, and early history with the legendary Frank N. Magid & Associates.
marketing
Whether it is helping a client design a major television campaign or devising strategies that have impact on a small budget, Jacobs Media has a long and storied track record for promotion and marketing development.
talent development
Recognizing and coaching on-air personnel is a key to driving success in the radio business. We have an extensive library, covering on-air talent, programming, marketing, and sales.
sales
We learned early on that helping clients generate ratings is half the battle; converting those numbers into revenue is what separates Jacobs Media from the rest of the pack.
internet & digital
Long before it became fashionable, Jacobs Media made the investment in commitment to technology.