jacobs media
Jacobs Media Social
Radio’s Most Innovative: Scott Segelbaum’s “Rock Art Show”
The combination of radio stations looking for new sources of revenue and advertisers searching for m... [more]
What’s Your Sales Story?
Stories are memorable. Ratings – not so much. As the advertising world moves inexorably toward heavy... [more]
What A Deal(ership)!
Most radio companies are going through flattish times, but that is not the case for the automotive i... [more]
Acceleration
You can see it happening pretty much every day in the news – the automotive space is experiencing a ... [more]
The Father of Innovation
Today’s blog post title is a twist on the old saying, “Necessity is the mother of invention.” Obviou... [more]
Radio’s Most Innovative: WTMJ’s “Preps Live”
One of the great puzzles many local-minded stations have struggled to solve is how to effectively co... [more]
Black Cars & Blue Unicorns
As we wandered around the Las Vegas Convention Center and other casino hotels featuring the latest a... [more]

jacobs media programming consultation

Our philosophy from Day One has been to serve client needs on a 360 degree basis - whether it's overall philosophy and "format finding" to music scheduling to talent coaching.

After consultation with a client, each station is assigned a Jacobs Media consultant as its main conduit with the company. But other Jacobs Media professionals work with each of the stations as well, in areas as diverse as sales, websites, digital platforms and database development, and talent search.

Nearly a quarter century of market visits have helped us provide on-target services from the basics to the nuances, culminating with a succinct PowerPoint presentation that outlines our evaluations, as well as suggested actions and follow-up steps