jacobs media
the nation's leading rock radio consulting firm
03
Feb
The Most Insane Promotion – Ever
Every programmer and promotions/marketing person knows exactly where I’m headed – especially at heri... [more]
02
Feb
Changing Partners
Our friend Mike Anthony made some nice contributions to our blog in 2011.  One of his ongoing themes... [more]
01
Feb
The $75 Solution
I recently returned from a visit to Philadelphia, and on a follow-up conference call with the WMMR m... [more]
31
Jan
In Praise of…Radio?
Traditional media is so easy to bash, and radio has its share of bashers.  I hope that through the p... [more]
30
Jan
The Windshield View From CES
It’s a weird thing about HD Radio.  Like the topic of abortion on Talk/Radio, it is guaranteed to br... [more]

jacobs media consulting

Our philosophy from Day One has been to serve client needs on a 360 degree basis - whether it's overall philosophy and "format finding" to music scheduling to talent coaching.

After consultation with a client, each station is assigned a Jacobs Media consultant as its main conduit with the company. But other Jacobs Media professionals work with each of the stations as well, in areas as diverse as sales, websites, digital platforms and database development, and talent search.

Nearly a quarter century of market visits have helped us provide on-target services from the basics to the nuances, culminating with a succinct PowerPoint presentation that outlines our evaluations, as well as suggested actions and follow-up steps